2023 is here. More changes will take place in e-commerce, and you need to constantly optimize your Magento 2 store to grab more exciting opportunities. Based on what happened in 2022, here are our predictions for the next year’s trend:
<ol>
<li>Personalization matters 4 in 5 customers are likely to buy if that company provides personalized experience (Epsilon Marketing) 71% of customers are frustrated if their shopping experiences are not personalized (Segment) By making sure that experience is tailored to shoppers’ needs, stores can build a close connection with customers, get customer engagement and feedback.</li>
</ol>
Personalization makes sure that experience is tailored to their needs. Stores can build a close connection with customers, get customer engagement and feedback.
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2023 is here. More changes will take place in e-commerce, and you need to constantly optimize your Magento 2 store to grab more exciting opportunities. Based on what happened in 2022, here are our predictions for the next year’s trend:

1. Personalization matters 4 in 5 customers are likely to buy if that company provides personalized experience (Epsilon Marketing) 71% of customers are frustrated if their shopping experiences are not personalized (Segment) By making sure that experience is tailored to shoppers’ needs, stores can build a close connection with customers, get customer engagement and feedback.
    

Personalization makes sure that experience is tailored to their needs. Stores can build a close connection with customers, get customer engagement and feedback.

[https://www.mageplaza.com/blog/ecommerce-2023-trends.html](https://www.mageplaza.com/blog/ecommerce-2023-trends.html)

Ecommerce trends 2023 - Everything you should know for a successful year